About me


I'm a digital marketer, writer/editor, misanthropic socialite and self-proclaimed Facebook statustician.

As co-founder of Third Wunder, a digital marketing agency based in Montreal, I tackle projects, builds and campaigns for our clients.

In my spare time I'm the proud co-organizer of the Montreal Girl Geeks and have been known to rock a moustache when campaigning for Movember.

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Archive for the ‘Memetastic’ Category


Guerillas in the Real-World: Nolita Tweetie Birds

Wednesday, May 19th, 2010

For those of you wondering (and there are fewer of you each day, Google tells me), I have not been blackmailed into silence by the Interacting with Print secret society. And the less said about my absence, the better (the interwebs are brimming with ‘Oh blog, how I neglected thee!’ posts.) Suffice it to say that: […]

Give Me the 404

Thursday, March 4th, 2010

I have to say, I really do appreciate a good 404 page (“Page Not Found” messages that are usually lame, but are occasionally very awesome…) It turns a mild nuisance into an Easter egg: it’s like  uncovering a little bundle of buried treasure on your quest for the Contact page (or whatever has moved/is missing/etc.) […]

Flava of Love: Social Aggregator flavors.me Betas About the Bush

Thursday, February 11th, 2010

The Slacker Sitebuilder I noticed dimitryz was having some fun playing around with a new beta product called flavors.me, so I had to jump in and see what it was all about. They provide a simple tool to “create an elegant website using personal content from around the internet.” I’m always intrigued by a product […]

#CCCCFF – Facebook and the Amazing Technicolour Bra Posts

Saturday, January 9th, 2010

By now, even if you live alone on a small unnetworked island in the Caribbean, you’ve probably heard about yesterday’s breast cancer social marketing campaign that had women (and a few men, thanks lads!) posting the colour of their bra (or in some cases, the lack thereof). Millions whimsically played along, while a few detractors […]